Posts Tagged ‘meetup’

October Meetup Double Feature: Wine Meetup/Industry Open House, and Wine Club Pickup Party at Sheldon & Krutz Wineries 2-6 pm. Food Truck Dinner Party after!

Sheldon WinesKrutz Family Cellars, and Simple Hedonisms invites you to join us Sunday October 9 from 2-6 pm for an afternoon of Harvest fun & celebration. This busy time of year comes only once a year, and we’d like to thank

our patron and fellow wine-o’s for your support.

 New Day, Slight Format Twist

This month’s meetup is a slighly different format – we are putting side by side a Krutz/Sheldon wine club & futures pick up as well as our monthly meetup. Its also a first to do a Sunday.

The Wine club event is scheduled for *loosely* 2-4 and the Meetup 4-6 pm but we encourage club members, patrons, winery staff and everyone to visit any time between 2-6 that works for you. The more the merrier.

You may RSVP here:

No charge for Sheldon or Krutz Wine Club Members and Futures pickups, or  wine industry (proof may be asked for at check in.) The general public is only $10 ($9 in advance) and includes all tastings from both wineries, some nibbles, and door prizes.

Jump on the Santa Rosa Wine Trail

Attendees will also receive a Santa Rosa Wine Trail card with two stamps. (If you came to our meetup at Inspiration you will now have 3!) Fill it up and enter for a case of wine for $1. You also get complimentary tasting at all members, and free corkage if you buy/bring a member winery bottle to Willi’s Wine Bar.

Door prizes (new change)

Because of the altered format this month, door prizes will be drawn at the end of then event, and persons notified, you need not be present to win.


STAY AFTER; Food Truck Party!

The event ends at 6, but the party continues. Buy wines by the glass starting at only $5 and food truck vendor Ultra Crepes will be selling food. They were

a big hit at my recent Grenache Day tasting, selling 70 plates, both savory and sweet. They will be onsite from 330 pm until 7.

If you think you might stay, answer the question during registration so we can plan on tables & chairs.

See you Sunday – Cheers!

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This Thursday Night – Sonoma Wine Meetup, Downtown Healdsburg. New Format, Free for Industry

For the last 18 months now I have been hosting the monthly Sonoma Wine Meetup – a labor of love designed as a networking event to put the Social in Social Media. We have a Facebook Page where we post the events. This Thursday night from 530-730 is our latest meetup, in downtown Healdsburg.

New Format

In February I modified the format to be more of a combination Industry Open House and Meetup. This comes at an increased hosting cost to the winery, but the goal was to increase industry traffic, so we decided to waive the usual $10 cost, and eliminate all drink tickets, including for consumers, who are still invited.

It appears the new format was a resounding success, we had over 140 people come through Old World Winery last month.

So How Does This Work

The basic premise hasn’t changed; intermixing Industry, Media, Hospitality, Concierge and Consumers to network. Many have ‘met’ on social media platforms canada drugstores americans viagra border like Facebook and Twitter, but not always in person. The event is specifically NOT called a Tweetup. We are not spending the evening with our noses in our phones, but connecting, the old fashioned way, face to face, glass of vino in hand.

If you are industry there is no charge. If you are a consumer, or the guest of someone industry, the charge is $10, 100% of which goes to the winery to defray some of the costs of wine, catering, staff. That includes all food and wine that night (no more drink tickets.)

Where Are We Meeting?

This month we are at Vintage Wine Estates cozy new tasting room and lounge, right on the square in downtown Healdsburg. (308 B Center Street.) Vintage Wine Estates will be pouring bubbles. Vintage Wine Estates Sonoma Coast label was the winner of the Charlie Palmer Pig & Pinot Cup in 2008. They will be pouring:

  • 2007 Sonoma Coast Vineyards Sea Fog Cuvee Blanc de Noir (bubbles!)
  • 2009 Sonoma Coast Vineyards Gold Ridge Hills Chardonnay
  • 2008 Sonoma Coast Vineyards Bodega Ridge Block Pinot Noir
  • 2007 or 2008 Windsor Sonoma Alexander Valley Cabernet Sauvignon
  • NV Windsor Vineyards Port

Also for consumers attending, and wish to purchase everyone is treated like Industry this night, so you may buy wine to take home at 30% discount.

Helena of Helena’s Kitchen will be catering again, as she did for Old World Winery.

Meet Fun People, Take Home Prizes

One of the highlights of the evening is the raffle prizes. Each person who comes in, drops of a business card to be entered. Winery staff who donate a bottle for the drawing, get an extra chance to win. Consumers who pre-pay, also get an extra chance.

We generally give away 6-12 bottles, so we have smiling faces at the end. Must be present to win.

This week, we also give away a pair of tickets to this Saturday’s inaugural Taste of Olivet Road event.

The Facebook event to RSVP is here. The site to pre-register, pre-pay, and for you people STILL not on Facebook is here

Visiting Guests

We generally get some out of town winos visiting and try and make them feel welcome. This month Suzie Linville, Wine blogger and PR person will be in town. (Suzie is interested in moving to CA from the east coast.) Her wine blog is RunningWineGirl or @SuzieLin on Twitter.

Also visiting is the Portland based team from IndieVinos Karin McKercher (@KarinMcKercher), Kim Fuller (@KimF_IndieVinos) and Dennis Powers. Also @IndieVinos.

IndieVinos is in town visiting and chatting with wineries in anticipation of their June soft-launch of their community-based social-commerce site that enables the purchase of artisan wines. Also part owner of Part owner, Deux Fen Estates, a small producer of Burgundian-style Oregon Pinot Noir and Pinot Gris.

Do say hi and show them some Sonoma hospitality!

Many people will hit the bars and restaurants of Healdsburg after, so it should be a fun night – see you there! Cheers and thanks for reading Simple Hedonisms Wine Blog !


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This Thursday Evening: Sonoma Wine Meetup, Raffles & Redwood Foodbank Fundraiser; Pizza Taste-Off

After a 2 month hiatus, I am pleased to announce the return of our monthly Sonoma Facebook Wine Meetup. (You don’t HAVE to be on Facebook to attend, that was just the original premise, turning virtual friends into real ones.)

Our hosts this month are two wonderful small producers; Ray D’Argenzio of D’Argenzio Winery (noteworthy Italian varietals, amongst others) and Dylan and Tobe Sheldon of Sheldon Wines, (in their new tasting room) – one of my fave new local producers of Rhone wine (and Burgundian.)

We’ll have lots of great wines poured, a pizza taste off, and a preview of  the new Santa Rosa Vintners Square, the brain child of Ray D’Argenzio; an exciting project that will transform part of this part Santa Rosa.

If this, and seeing all your friends, old and new, isn’t enough, all ticket proceeds will be donated to the Redwood Food Bank, continuing the Wine Road blazing trail. (I haven’t now, or ever taken payment for these events, they actually cost me money.)

Tickets are $8.50 in advance, available here via Brown Paper Tickets.  or $10 at the door.This month, Entry includes:

  • Tickets for 3 tastes (2 oz pour) at each winery (6 total)
  • Raffle ticket for wine drawings. Pre-paid entry holders get two tickets, at the door gets one
  • New this event, persons/wineries bringing wine for a door prize will also receive an additional ticket. (Donating wineries are allowed to present their wine, if they wish.)
  • Besides wine, the raffles will include tix to the Wine Road’s January Winter Wineland!
  • Catered local pizza taste-off. Compare pizza’s from Franco’s, Jackson’s, Momdo’s, WholeFoods Coddingtown, and maybe more!
  • Additional wine is available for  only $5 a glass: Sheldon – Naris white Rhone blend, Grenache, or Petit Sirah. D’Argenzio – Moscato di Fresco (white) Pinot, or Zin.
  • Bottle Sales: current releases are on sale for onsite consumption or take-home, at special discount: 20% for consumers, 30% for industry (please bring a card/proof.) If you like the wines, please support these small artisan producers.

The event runs 530 – 7:30 (will stay later depending on interest, sales.) Raffle drawing is at 7pm, must be present to win.

If you haven’t already, you can join the Sonoma F.B. Wine Meetup Fan Page. The official Facebook RSVP event is here.

Lets have a great time, raise money for the Foodbank, and put the ‘social’ in Social Networking!

Cheers and Happy Holidays

p.s. I am getting a fair increase enquiries to send samples for end of year wine review requests. I am ramping up reviews all through the Holiday Season. If you wish a wine considered for review, and don’t want to ship it, feel free to bring it to the event.

(Updated) Want to host the next ‘Sonoma Facebook Meetup’? – Criteria inside

Late last year, I launched the idea of the ‘Sonoma Facebook Wine Meetup’ (ok not the shortest name.) The basic premise was simple; I observed lots of people here in Sonoma County were Facebook friends whom had never met, even though many worked in the industry, or were avid consumers. The idea was to put the ‘social’ in Social Networking. This is NOT a Tweetup; attendees are of course encourage to Tweet, but its a Social Networking event, use of Twitter (or really even Facebook) isn’t required.

I have had a lot of experience hosting events, happy hours, networking events over the years, and this one has evolved as I have learned what has and has not worked.

The events have become well attended, generally averaging 60 people an event, spiking over 80 a few times. It has been very rewarding every event to hear ” So great to finally meet you” and many people have made valuable connections, and in general the majority of the people had not been to the venue before.

Restaurants and bars have turned out to not  always be a good choice, especially if we do the event on a Friday night, as is most popular, as they just don’t have the capacity for the extra patrons, and/or want deposits, guarantees, etc etc. Thus was born the idea of hosting it at wineries, as they can now pour by the glass, and also like the exposure. It is after all a ‘Wine Meetup.’ They aren’t excluded, but they need to fit into the format. Generally we do these Thursday or Friday night, Saturday night would be considered as well. (The Napa group has been using Monday nights, which have worked well for them, but hasn’t been done here to date.)

Who attends? The mix has differed each time, but its generally a mix of industry, consumers, and Social Media/PR people. Its a good cross section of exposure.

Event Guidelines

  • Must have adequate space to accommodate 50-70 people; including a large enough serving area and staff; its a fair amount of people, packed into a 90 minute event.
  • The event space must be able to accommodate the group in inclement weather; rain, cold evenings etc.
  • If we do it at a restaurant or bar, there needs to be a separate area, clearly marked, and ample space, staff to support. No F&B deposits.
  • The intent is for the venue to at a minimum, break even, if not make money via by the glass sales, but the exposure should be desired as well, to make this event worth your investment of time and staff.
  • The location should ideally be in a accessible, central location to draw traffic.
  • A check in desk that funnels people in needs to be created, and manned by the hosting venue. People pay, get name tags, raffle tickets, and then enter. I provide signage.
  • Given people are consuming alcohol at then end of the day, some basic finger food should be offered. I have experimented with personally arranging outside caterers and collecting money at the door, and desire the venue to take responsibility for that.
  • Its expected to charge a basic fee to cover the costs of food; in the past its been $5-10. I’d like the winery to collect that at check-in and pay the food purveyor if possible. Food could be left for general self serve, or be done via portions/per person with a ticket given at check-in.
  • I don’t encourage giving away a lot of wine samples as it reduces wine sales, but in some cases its not a bad idea to have a method for attendees to sample wine. This could be done a variety of ways; your normal tasting fee; a ticket at check in (entry price can be bumped a bit if needed.)
  • I do ask you pour wines in a affordable price range; offer a special for the event; as well as a special for drink there or take home, bottle sales. Goal would be to have at least one offering for ~$5.
  • The event is attended by industry, so please support industry discounting. Some have offered Wine club/Industry for the night to everyone for bottle sales.
  • I will do  Social Media promotion, but its helpful and desirable if the Venue supports the event on Facebook, Twitter, newsletter etc.
  • A sign in sheet of attendees is created and shared with the venue.
  • Pictures and a Post Blog article on will be done for follow-up visibility on the event.
  • I ask you don’t schedule another event at the same time with out first discussing, permission.
  • The Facebook event invite is created by me via the Fan page, and then you will also be made a admin, so that you can invite, promote etc.
  • Have fun!

I am working to move these around the county, to different AVAs. These events thrive on participation of the local wineries, so we host one there, and you’d like more, please try and support and promote!  Napa is not being ignored; Andrew Healy recently started a Napa Chapter, whose  meetups have been very successful.

Drop me an email (see contact info) if you’d like to be considered for a host. Our next two are at Deerfield Ranch Winery in Glen Ellen Aug 26th 5-7pm (or later) and at Harvest Moon Winery Sept 23rd in the Russian River Valley.



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