Amista Vineyards goes ‘mini’ for Passport to Dry Creek Valley

This weekend will be abAmista Minis 06uzz  with the Passport to Dry Creek Valley event. Its a fun event with a bevvy of activity,  46 wineries in picturesque Dry Creek Valley come together once a year to celebrate their wines paired with mouthwatering cuisine. You can take tours, meet the winemakers and mingle with the chefs from Sonoma County’s best restaurants. Experience entertainment ranging from belly dancers, to circus troupes, live music and much more.

I love many of the great wineries in Dry Creek, one of these being Amista Vineyards. Vicky, Mike and the team are always seeking ways to improve the customer experience and enhance their already great hospitality, which they are renowned for. I have enjoyed following them on Facebook, and their recent adventures adding a pizza oven.

I was really pleased to learn of their latest innovation they are launching this weekend, a new ‘Taste of Amista’ – a package of 6 bottles of their wine, using the new 50 ML bottles.

This is an exciting development that I hope more wineries embrace. What a great way for wine club members, remote wine enthusiasts, wine writers and bloggers, be able to sample a wineries portfolio, in a much easier, less expensive format to ship, transport etc.

Amista Minis 05

More technology is involved than most consumers realize. Bottling  is  one of the least fun parts of the wine industry; getting wine into small bottles, with minimal exposure to air (bad), impurities etc took significant  research and innovation.

TastingRoom Inc.  creates these wine samplers using its patent-pending T.A.S.T.E. Technology™ (Total Anaerobic Sample Transfer Environment). Using T.A.S.T.E. Technology, wine is transferred directly from full bottles into small 50 ml bottles in a sealed, zero-oxygen chamber, so that wineries can be assured the wine samples are a true representation of their wine.

I asked Vicky and Mike to share their thoughts, and why they adopted this new bottle format:

“We think it’s one of the coolest innovations to come along in the world of wine in a long time – the next best thing to visiting a tasting room and  try before you buy.  It is especially exciting for a winery like ours – small production of 1800 cases, whose wines you will never find on the wine shop shelves.  There are so many wonderful boutique wineries to experience and here’s a way to do it”.

I completely agree, and am excited to see Amista be an early adopter. Other  wineries who have rolled out this format include Trefethen, Seghesio, and DeLoach.

The applications for this are wide; Tasting Parties, Gifts, Try before you Buy. Amista has a special “Tasting Party Bundle’ concept; one box for each guest replicates the Amista tasting room experience complete with tastins. Take one home as a present for the house sitter from your wine country vacation. (or send us wine bloggers a wider variety of samples in a less expensive method!) Check out their fun video too for the debut: Amista goes Mini

Can’t wait to grab one this Saturday before they are all gone!

Cheers!

If you enjoyed this post, please consider subscribing for email updates, and sharing it on Facebook, Twitter.

One Response to “Amista Vineyards goes ‘mini’ for Passport to Dry Creek Valley”

  • [...] Yelp Review Lists GS_googleAddAdSenseService("ca-pub-8258578648686624"); GS_googleEnableAllServices(); GA_googleAddSlot("ca-pub-8258578648686624", "Simple_Hedonisms_Banner"); GA_googleAddSlot("ca-pub-8258578648686624", "Simple_Hedonisms_Box"); GA_googleAddSlot("ca-pub-8258578648686624", "Simple_Hedonisms_Tower"); GA_googleFetchAds(); « Amista Vineyards goes ‘mini’ for Passport to Dry Creek Valley [...]

Leave a Reply

Get Simple Hedonisms via Email

Your email is always secure and never distributed. (You will need to click an activation link via email to complete your subscription.)

Enter your email address:

Delivered by FeedBurner

Wine on Instagram
Instagram
Reaching over 8,000 Readers A Month!
Unique Monthly Readers (not hits), as reported by Bluehost Awstats
North Coast Tasting Rooms
Like Rhone Wines? Check out these North Coast Rhone Rangers locations. Click here to download the printable four page map.
Subscribe Via Google Reader/RSS
Follow Me on Pinterest
Posts
December 2014
M T W T F S S
« Dec    
1234567
891011121314
15161718192021
22232425262728
293031  
Past Articles and Reviews
Cellar Tracker Tasting Notes - Last 50